Cheap SEO firms and the disadvantages and risks associated with them!
If you are brand new and looking to make your impact, then you are probably assuming that you need the services of a good SEO firm to get yourself the much-needed visibility and ranking. So far, good – but the mistake that most new business owners often make is that SEO is cheap and that good SEO services can be had at a pittance. In reality, it’s the opposite, but sadly, they often fail to understand what an SEO is all about or how much effort goes into getting an SEO campaign up and running? And that’s why so many campaigns tend to fall by the wayside – due to lack of cohesion, focus, or even budget. And if you are a brand new owner searching for a good SEO marketing firm, you need to check this post out!
Affordable vs. Cheap SEO services: When selecting the right SEO in Auckland, you will often find yourself split between various firms due to the budget. Often, an SEO firm would advertise their services as “dirt cheap,” with nary an explanation. Moreover, these cheap SEO firms often focus on the results rather than on the means of getting the same.
They are more liable to try out various “underhand” SEO tricks, which are liable to cause your website to lose its current ranking. The difference between cheap and affordable SEO services is that the latter tends to come in a formalized setup, with a clear list of deliverables. But more often than not, the strategies utilized would be old-fashioned, which is why they are currently being offered at discounted rates. Suppose you are planning to establish yourself in a highly competitive field, then you need the services of a professional SEO firm, one that can provide you with the required deliverables within a specified timeframe.
Why Cheap?
The fact is that most of the businesses starting up online do not have much of a budget to spread around. Their finances are limited to the point that they would jump at any firm, offering their SEO services at extremely discounted rates. When selecting cheap SEO firms, you would be making a huge mistake in more ways than one.
For starters, these firms would focus solely on ‘blackhat strategies’ and various underhand methods to get the results faster. And while such tactics may work out at the start, it usually results in your website being penalized a few months down the line. And that’s why it makes sense to do a background check when you are looking to select a company to handle your SEO requirements.
Disadvantages of hiring “cheap” SEO services: When picking out a firm to handle your SEO requirements, try not to let the price be a factor. Granted, that’s easier said than done since most firms out shopping for an SEO firm are looking at cheap, discounted services more than their effectiveness.
And one of the disadvantages of hiring a cheap SEO firm happens to be lousy link building. When it comes to SEO, one of the effective ways to build your presence online is through well-established links, links to authoritative pages, which can help boost up the ranks of your pages. Unfortunately, one of the downsides to cheap firms is that they often look for the easy way out. And this often results in your page getting de-ranked, And in turn, they are bound to trigger an algorithmic penalty from Google.
And this is why it is never a good idea to go for cheap SEO services. Have you ever noticed how SEO experts often hawk cheap SEO services? Ask these “experts” any SEO-relevant question, and you are bound to get a ‘runaround,’ in more ways than one. They are counting on boosting the page rankings by using blackhat strategies. And this is why it’s a good idea to avoid all cheap SEO firms!